About ProFinance

ProFinance offices in San Diego, CA

ProFinance® Associates, Inc. (ProFinance®), established in 1985, has been a U. S. broker-dealer firm since 1990. Since inception, its professional staff has provided financial and industry specific advisory and boutique investment banking services across an array of industries with special concentration in high gross margin, repetitive income service industries; security (physical and virtual); maritime industry related businesses (including water); and specialty finance companies.

Recurring Revenue Service industries have included electronic security, HVAC, energy management, healthcare (devices and services), Internet, power production and conditioning, software (including SaaS), telecommunications and specialty financial services as well as various other high and low-tech services. ProFinance® has assisted clients in identifying and developing new asset classes, helped form new companies to provide services, and structured financing facilities.

ProFinance® has been particularly active in providing services to the electronic security industry with total industry revenues exceeding $127 billion annually, including access control, burglar, CBRNE, CCTV, cyber, fire, location, monitoring services, sensors, systems integration and video management (including analytics). ProFinance® has been involved with the San Diego-based The Security Network www.thesecuritynetwork.org, which looks for innovative, dual usage, security technologies worldwide, since its inception in 2004.

ProFinance® became active in the maritime industry in 2006 as a result of providing CFO services to a fast growing, world leader in underwater robotics (mini-ROVs). Through that process it realized that San Diego is one of the leading maritime technology centers in the world and has been involved with The Maritime Alliance www.themaritimealliance.org the San Diego Blue Tech cluster organizer since its creation in 2007. The Blue Economy from aquaculture (& seafood technologies), to maritime robotics, to ocean observation, to water technologies, and many other sectors represent an enormous opportunity for sustainable growth worldwide.

ProFinance® has arranged all levels of financing and assisted in executing consolidation strategies nationally. We have extensive contacts among institutional and financial sources and strategic entities in our areas of focus and can provide clients with an array of potential solutions in finance and M&A.

ProFinance® has completed financings from $250,000 to $175 million for companies ranging from early stage to mature, and assisted in negotiations for the purchase or sale of numerous businesses. From its headquarters in San Diego, CA, ProFinance® is prepared to assist clients throughout the U.S. and, selectively, internationally.

ProFinance's professional staff has experience with a number of disciplines. Among these are:

ProFinance's goal is to build strong, long-term relationships with each of its clients. Given that many companies in service industries are entrepreneurial, and that the nature of these industries and the forms of financing available to them are constantly evolving, ProFinance® often provides a variety of services to clients over an extended period of time. ProFinance® clients have ranged from traditional companies in specific industries, to financial players such as individual and venture investors, to strategic companies seeking to enter new markets.


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ProFinance® is a registered trademark of ProFinance® Associates, Inc.